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Editing Tricks to Enhance Your Videos

3 Editing Tricks to Enhance Any Video

Almost any type of video will start with good sound and good footage. But once your camera work and mic work is on point - you may be looking for some ways to spice up the quality of your video.

Below, we’ll outline 3 things you can use to take your video to the next level. Make sure to read until the end, because the last paragraph is the MOST important paragraph of this piece.

Let’s get right into it!

 

1) Video Overlays

Video overlays are static graphics that you put over a video. It could be your brand/channel logo in the corner, or maybe a subtle call-to-action bar on the top of the screen. Whatever it is, overlays are a great way to make your video look unique.

Uniqueness isn’t just a fancy word though - it’s a form of branding. If your video contains elements that others don’t contain - you make it a lot harder for others to steal your video and get away with it.

For both aesthetics and differentiation. Video overlays will help you stand out.

2) Light Leaks

A light leak is an enhancement that infuses the video with a luscious layer of light. You will have certainly seen it in ‘summery’ music videos. A light leak compensates for what the camera can’t capture. For example, let’s say that your video has footage of two people running in a field. The sun is shining, the wind is blowing through the grass, and the people are happy. Sometimes, raw footage is not enough to transfer the feeling of being in that field. Light leaks add a richer body of light into the video, which helps your viewer ‘feel’ the warmth in a lot more depth.

3) Motion Graphics

Motion graphics can be anything from animations and stock footage to custom scene transitions. They can of take a visually mundane video and make it captivating.

For example, let’s say you’re making a documentary/teaching style video. If you want to present some statistics to prove your point - you are about to fight a short uphill battle. Why? Because stats are boring. Motion graphics can keep people glued to the screen while you go through the numbers.

Another example of how you can use motion graphics is in explaining difficult concepts. Using animations to illustrate what you’re talking about can help your viewers visualize and understand it a lot better. 

“But where do I get motion graphics and animations?”

Well, that’s where we come in. At Motion Graphic Stock we offer a library full of animations you can use to make videos like the pros. Since the animations are all pre-made, it’s as simple as dragging and dropping what you like into the video editor. The library is constantly expanding - which means that you always have access to fresh animations that look more original than your competition. Check it out at www.motiongraphicstock.com

Avoiding the Cardinal Sin

Here’s the thing with effects  though. Almost EVERYONE overuses them. They blind you with the light leaks. They cover an important part of the video with a fluorescent green overlay. They confuse you with bombastic animations.

Don’t be ‘that guy’.

Subtlety is the key to making these effects work for you. A good rule of thumb to follow is to let someone else see your video - preferably someone who doesn’t know anything about editing. Let their gut judge it- because your audience will also use their gut to judge it.

 

More Articles:

Creating an Explainer Video From Scratch

Spice Up Your Talking Head Video

How to Make a Better Infographic Video

Improving Your Screencast Videos